How To Get Your Business Written About In Magazines

Hey, congratulations! You’ve made the first step! You’ve clicked on this link and somewhat fancy getting a story or your business written about with Newstyle Media.

Before you start getting your ideas laid flat out on the table and thinking about why you want to be published, there are a few little protocols (and some friendly advice) we need to address first:

1. Is your business or story worthy of being published? Would your neighbour read it? Would everyone under the sun read it? Would your dog read it?

This is something that we take into consideration when choosing what we feel is best for our magazines. We’re expecting new, quirky, untold, historical, and even exclusive!

We could continue with all these describing words, but then this post would be about perfect words to make your headline pop… and that’s not what we’re after.

Reflect on if you, yourself, would read it, and take a bit of time to decide if it’s the next big treasure chest that’s ready to be opened for the world to see.

Oh, and don’t worry, it doesn’t necessarily have to be about business. It could be a personal story or something that inspires and uplifts not only us but our readers.

2. Keep your idea short and simple.

Here at Newstyle Media, we get tons of emails asking if this person’s story can get published or if we can do a story that includes a sales pitch at the end.

Sorry to keep it blunt, but it’s more than likely that we may not go with for it. When sending us through an email, please keep it short, simple, and straight to the point. Emails are constantly coming in and we don’t always have the time to read a full-length story.

Tip: the use of dot points will make it easy for us to skim read, and we can tell within the first few lines if it’s got that magic touch.

3. Think carefully – is this the first time your story has been published?

That’s fantastic! We love your enthusiasm!

However, if this is something that you feel could easily be Googled, then maybe rethink about pitching us your story. New and original are the two keywords we strive for, so don’t take it personally if you do not receive an email back. If your business has some exciting news that you want us to publish it and spread it around first, then send it on through.

Tip: As our magazines publish every 3-6 months, we may accept your story, but it doesn’t necessarily mean it’ll be available in one of our next issues.

4. Target the magazine that you think best suits your story.

Is one side of your house made out of corks? Does your business glisten like a shining star and you feel people need to know ASAP? Is your garden suddenly growing pineapples?

Consider which of our magazines suits the type of demographic that you’d think our readers will love. You wouldn’t pour alcohol over your cereal, would you? (Unless it tastes good… no, we haven’t tried it)

5. “But, your readers would love this story, why won’t you write about it?”

That might be the case, but sometimes, our editors don’t feel the same way. If you receive no reply from us, that doesn’t mean we’re not interested, it’s just that we could be busy and it may take us time to sit down and check our emails.

We’re not too keen about coming back after a weekend break to find several emails with the same story, asking for it to be published. Just like how you wouldn’t be a fan of getting the same newsletter or spam over and over again.

Think you’ve got something that fits one of our magazines? Contact us at hello@newstylemedia.com.au

Hello I'm Mikyla Gilbert

As a content marketing agency, we work with you to empower your business and help you build an audience of ideal customers.

Driving results in business today requires best-practice digital and social media marketing. In fact, digital marketing is critical to business success. However, navigating the complex world of digital, and inbound content marketing, doesn’t have to be overwhelming.

With a little help and guidance from people who live and breathe print and simply ‘get digital’ we can create flexible advertising, marketing and digital marketing plans that are right for your business.

We create compelling content including but not limited to graphic design, copywriting, photography, video production, social media assets and marketing collateral.

Content marketing is Newstyle Media’s strategic marketing approach and what we are good at.

Focusing on creating, and importantly distributing, valuable, relevant content to attract, capture and retain a clearly-defined audience that ultimately drives audience actions is our thing!

Email me here and we can arrange to have a chat over a coffee.

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